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Lori Bruton

Author | Writer | Lifestyle Blogger |Speaker

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Hi, I'm Lori.
Author, Speaker, Coach, Ghostwriter

Look No Further. You Found It!

May 15, 2022 by Lori Leave a Comment

Look No Further

It’s May 15th as I write this message. That date represents my Grandpa’s birthday when he was here on earth. Fond memories bring a smile to my face of when I spent time with him on his farm. I got a giggle watching all the pigs snort, wiggle, and root around trying to find something in the ground.

Pig rooting in the ground

Those seemed like simpler times to me since I was a young girl and carefree. I had fun swinging on the tire hanging from the big oak tree. I could just be me, free-spirited and carefree.

Why am I telling you this? Sometimes as adults we complicate things and get overwhelmed. Doubt and fear creep in through our thoughts and other people’s opinions. Can I get a witness?

Don’t let doubt dominate your thoughts or beliefs. You can do more than you think you can. You do have the skills. You can acquire new skills. You will serve with excellence and accomplish more than you can imagine.

Okay, so does anyone else still question their destiny? I even joined a group called, “Your Dream to Destiny.” It’s about how to step into the dreams that God has put in your heart and activate your calling. It’s a great group of people and good content. That was one step I took.

What are you searching for?

Why did I keep searching for my destiny? What is my purpose? Have you ever asked yourself those questions? It may cause stress and discouragement if the answer is unknown to you. You may want to give up hope… but don’t.

 

 

Personally, self-sabotage was one obstacle that kept rearing its ugly head. Comparison and comments caused me to question myself. Some people said I took too long to do certain things. However, the end result that I produce is excellent. I refuse to put out half-baked work or half-baked cookies. Don’t rush the cook. Everyone has their own pace. That’s got to be worth something to somebody, right?

Instead of believing that I was slow, maybe it was that their instructions weren’t clear, or their budget wasn’t enough to pay for the value I provide. No more undercutting myself, even though people in other countries can do many projects quicker and cheaper. Yes, that has its place at times.

I know there are people who do want what I have to offer and the value I bring. Too many want the blue light Kmart special. Is Kmart still in business? Anyway, those people aren’t your people.

Once I got clarity, (I’ve got an essential oil for that, by the way. LOL) then I saw a new perspective. The right people at the right time will come. Divine appointments and divine assignments meant for you and me will happen.

Look no further. It’s been right in front of you but you couldn’t see it yet.

Back to the destiny question. A book in my collection was highlighted to me; a specific chapter called, “Writing is My Destiny.”

That was the answer and confirmation. I have authored three books so far as well as articles and content creation and repurposing. In the book, Chicken Soup for the Writer’s Soul, a quote in that chapter said, “Deep in your coded instructions, your Creator has placed a very special job that only you can do. You are patented and copyrighted in Heaven.”

Can I get an Amen? The author of that chapter quoted her writing teacher, Bud Gardner, “When you speak, your words echo only across the room or down the hall. But when you write, your words echo down the ages.”

Those words spoke to me and inspired me to write this blog. Hi, I am Lori Bruton, Writer (and more). I am thankful for that gift and passion. I hope this message has inspired and encouraged you.

No matter what your bank account says or what people say, let God highlight and confirm the desires of your heart. If you’re not already there, step into your destiny because it will change and save many lives. Your destiny will create a legacy.

I’ll close with this question. If you need help with your business, what would you need help with? Let’s talk. Message me. If I’m not the one, maybe I can connect you with the assistance you need.

What do you need help with?

Here’s what I know. We were created to create and impact lives.

In Gratitude,

Lori Bruton
Author, Writer, VA

Filed Under: MY BLOG Tagged With: article, assignment, author, bestvalue, blog, books, business, clarity, confusion, content, contentcreation, copywriter, delegate, desires, destiny, doubt, dreams, faith, fear, help, hope, message, overwhelmed, program, project, purpose, quotes, repurposecontent, search, skilledva, VA, virtual assistant

Writer VA Ready to Serve

September 28, 2021 by Lori Leave a Comment

Hi, I am Lori, Author, Speaker, Copywriter, and founder of The LORI Factor. I help people who feel stuck, hopeless, and unsure of their purpose get unstuck and transform and discover the life they were born to live so that they come alive in a new way and are excited to wake up every day with a deeper love and passion.

Who are you looking for? Is it me? I am a WRITER. In fact, I am a WRITER VA. VA stands for Virtual Assistant. I write content including blogs, articles, and social media. Key points from a blog can be turned into social media graphics for posting. A service I offer is repurposing audios and videos by transcribing them and creating new content, such as workbooks, eBooks, blogs, and more.

If you want value and expertise, let’s talk. However, if you are looking for an entry level VA and you require tests, proof, and hoops to jump through, I am not the one. You are reading the proof right here, right now. Business owners willing to invest in quality are welcome. If that’s you, I would be happy to serve you.

A huge project that I poured my heart and soul into is launching between November and December of this year 2021. It’s my second book, The LORI Factor:  Live the Life You were Born to Live.

My messages and stories have and will impact many lives. A couple hashtags I like to use are #lorisstories and #lorisstoriesbythewater. By the water is my happy place, which reminds me of my favorite kind of writing, Travel Writing. I am published in magazines, which you can check out on my portfolio page.

Words, written and spoken, are my passion. That is why I came out of my shell and became a speaker. Mentored by the Legendary Les Brown in the Power Voice program, Les also helped me develop The LORI Factor. I am thankful that Les wrote the Foreword for my book. Anyone looking for a speaker, feel free to contact me and check out my speaker page. It’s time for my voice to be heard and add value to many audiences.

Editors and Business Owners looking for a copywriter, feel free to reach out to me. I continue to hone my skills and have taken many courses from AWAI (American Writers and Artists Institute). I have written for other authors, speakers, and coaches.

Now you know what I offer and if anything fits your needs, connect with me. Here is to your success. Have a fabulous day!

Lori Bruton

Filed Under: MY BLOG Tagged With: AWAI, blog, blogger, book, businessowner, coaches, content, content creation, contentwriting, copywriter, ebook, editor, entrepreneur, help, hire, invest, lesbrown, lorisstories, love, mentor, passion, published, repurpose, speaker, story, stroies, thelorifactor, transformation, VA, value, virtual assistant, voice, water, words, write

You Need Help but Don’t Know How to Be Helped: 7 Ways to Lighten Your Load

June 18, 2021 by Lori Leave a Comment

Need help?

I get it. You are doing everything yourself. You know you’re overwhelmed. You need help, but you may not think anyone else can do it all as good as you can.

You think you have all the control by keeping it all in your hands. You think every detail must be perfect every time.

What result are you getting by doing it all yourself? This is the picture I see. You strive to accomplish all your goals and build your business while you keep working your job, taking care of your home and family and more. It’s all too much. You are burned out and stressed out. You push yourself. You’re not eating right (if at all) and you’re hardly sleeping. You are running on empty.

Your life is so out of balance that all your plates are crashing to the floor. Have you ever seen the circus guy spinning all those plates?

Is that what you want your life to look like? What if I could provide a better way?

Let’s dive deeper into each of the 7 ways to lighten your load.

A Better Way
  1. Start with your mindset and perceptions.
  2. Know that perfection is an illusion.
  3. Holding onto control results in losing control.
  4. Make a decision.
  5. Make a list.
  6. Identify the type of people you need and get referrals.
  7. Hire a coach and/or a virtual assistant or whomever has the right skillset to fill your needs and lighten your load and bring your life into better balance.

 

1) Start with your mindset and perceptions.

We are our own worst critic. You recorded a video and end up holding onto to it or deleting it because it’s not “perfect” or whatever you perceive is perfect. Remember, it’s not about you, it’s who needs your help. You are robbing the people you could be helping by not sending that video, not writing that blog or book, not giving that speech, or not sharing your products and services. How do I know? I almost gave up on writing my books and thinking I wasn’t a good enough writer, speaker, coach, and teacher.

I kept going when I saw how my services and content were truly making a difference in many lives, even saving lives. Yours will too.

2) Know that perfection is an illusion.

What is perfection anyway? Most would agree it means without flaws or defects. Life in general has plenty of flaws and defects, especially we humans. It’s those flaws that show our authenticity. It lets people know you’re real and not afraid to take risks and make mistakes. Of course, you do all you can to make it your best. But when you strive for perfection, think about how much more time is being stolen from you. Embrace who you are, flaws and all. See how letting go of the illusion of perfection frees up your time, gives you peace, and brings amazing people into your life.

3) Holding onto control results in losing control.

When we hold onto control, we think we keep the power. Resistance is the enemy within. Resistance has power over us. It rears its ugly head whenever we set out to better ourselves and others. Especially with personal and entrepreneurial endeavors, resistance wants to win so that you don’t. It keeps you distracted. It wants you to give up. When you release control, watch how things will flow. You will breathe easier and feel more relaxed.

4) Make a decision.

You are no longer stuck in the illusion of perfection. Good job! You are releasing and no longer resisting. Excellent! Now it’s time to make a decision and give permission to allow others to help you. You are unique but that doesn’t mean other people can’t do work that will please you. Stay in your lane and let the ones who have the skills you don’t or the skills that are similar and will complement yours come alongside, lighten your load, and produce amazing results.

Make a List

5) Make a list.

Grab a pen and paper or your computer. Write down all the tasks and projects you are doing now. Include business and personal.

I know a colleague who brought in help to clean her house and care for her children while she worked on her business. That gave her focus and productivity, and she didn’t have to face a sink full of dishes. That’s a win if you ask me.

List what you are getting done and what needs to get done. List what you enjoy doing and what you don’t. Delegate what you don’t enjoy or don’t have the skillset to do. Make a wish list of the whole picture and what it looks like when everything is in place and running smoothly. Do what you do best and delegate the rest. Speakers speak and writers write.

What are the pieces someone else can do for you? Maybe it’s social media posting, blog writing, repurposing videos and audios to use as social media content. You may need email or calendar management or someone to make calls or do bookkeeping for you. What about technical needs, such as website and webinar support? For domestic needs consider a nanny or housekeeper.

6) Identify the type of people you need and get referrals.

You made a decision. You made a list. Look how much progress you made so far. Prioritize your immediate needs. Identify the type of people who can support you. Assistance comes in many forms personally and professionally. Ask around and get referrals.

7) Hire a coach and/or a virtual assistant or whomever has the right skillset to fill your needs and lighten your load and bring your life into better balance.

If you didn’t know what to put on your list, hire a coach to evaluate where you are, where you want to be, and help clarify how to get there. This may sound like it’s costing you more time and money. In the long run, it will save you time and money. Find a way to fund your immediate needs. The tasks you are not getting done, get help or be okay with those not getting done. Your revenue will grow. You will have overflow. Right now, it may seem daunting and overwhelming. There is a better way. One step at a time and readjust as needed.

Now that you know how to be helped, how can I lighten your load? Let’s have a conversation and discover what I can provide or who I can refer you to. Text “HELP” to my text only number: 844-394-4798 or go here: https://loribruton.com/contact/.

Here’s to your success, lighter load, more balance and living a life you love.

Lori Bruton
Author, Speaker,
Copywriter, VA

Filed Under: MY BLOG Tagged With: accomplish, balance, coach, complete, control, critic, decision, delegate, distractions, enemy, entrepreneur, goals, help, list, mindset, overwhelm, perfection, permission, power, productivity, referral, repurpose, resistance, results, skills, social media, speak, stuck, virtual assistant, workload, write

LIVE IN THE MOMENT:  A MICRO-MOMENT

April 8, 2021 by Lori Leave a Comment

 

You are in the middle of a task when a question pops into your mind. There is an urgent need to know the answer at that moment. That’s when you immediately search the answer typically on your phone or computer to learn, discover, or buy something.

What you just experienced is a micro-moment. Maybe you want information about a product or a person; you go online. Quick online searching for personal and business information is a frequent occurrence nowadays.

Micro-moments are beneficial. The content and answers are at your fingertips. Enter key words in an online search engine and poof, there you go.

Imagine if your business was being searched by potential customers and clients. You can become the go-to place for the information, products, and services they need.

Give the people what they want. Once they find you, keep them engaged. How? Provide ongoing, up-to-date content. This can take you to the next level.

Question:  Did I hear you say you don’t have time to create more content?

Answer:  Outsource a copywriter.

Delegating this task frees up your time to do what you do best. It’s worth the investment. You will profit and serve many overall when you look at the big picture.

There are many excellent freelance copywriters available to fill your need. Take a micro-moment and search for a writer who will create content on your topic.

Better yet, I could be your answer. I provide copywriting services. Let’s discover if I am the one for you.

Thanks for reading. Was this helpful? Leave a comment and then go back to whatever you were doing.

Lori Bruton
Author, Speaker,
Copywriter

 

 

 

 

Filed Under: MY BLOG Tagged With: answers, author, business, clients, coach, content, copywriter, customers, delegate, freelance, ideas, information, inspiration, invest, micro moment, online, outsource, read, search, services, solutions, speaker, time freedom, virtual assistant, write

You Rather Not Write, Right?

November 2, 2020 by Lori Leave a Comment

What should I write?

Everyone has different likes and dislikes. I like to write, but not everyone does. Does writing provoke joy or stress for you? Maybe you just don’t have the time, or you don’t know what to say. If writing isn’t one of your strengths, then find someone who is gifted in that area.

Content creation can be mind boggling and time consuming. However, you need to get your message out there. Your services and products need to get visibility. What you have is what people need, but if no one knows about it then no one wins.

How can I help you fill in the blanks to get your thoughts flowing to write emails, blog posts, or social media posts? Would it be helpful if you had a template where you literally fill in the blanks to get your creative juices flowing? Or would you rather hand it off for someone else to do?

I know coaches, speakers, authors, and business owners want to spend their time doing what they do best. It helps lighten their load to delegate the tasks they don’t enjoy or don’t have time to do. The investment is well worth the return.

Creating the right atmosphere makes all the difference. For example, since I am a writer my favorite place to write is by the water. I created a tagline of Lori’s Stories by the Water. It’s all part of The LORI Factor.

Today, I want to talk about the “I” in The LORI Factor. “I” is for INVEST in yourself. Look at your goals and dreams. Decide if how you’re spending your time is serving you well. Is it giving you the freedom to present your greatness and gifts to the world? Or are you getting bogged down by the extra tasks that are draining you and eating up too much time?

Think about your Goals

I help people lighten the load. First and foremost, I am a writer and author. There are things I need to do behind the scenes to write books and blogs like choose a topic, research, edit, and proofread, for example.

Imagine re-purposing your speeches, audios, or videos into a guide, eBook, or workbook. That could add huge value to your audience. Your clients and customers will come back for more.

A key component is seeing the value in with whom you decide to co-create. Everyone wants to be valued and appreciated, but many still want “the blue light special” deal. I had a potential client who needed my services and I even asked about his budget. I gave him a proposal below his budget, and he said that was way more than he could afford. Really? Okay, no problem.

Sow into quality people. It will be worth it. Many people want others to buy into what they have but are not willing to purchase quality from others. Keep that in mind. Remember that U.S. based business owners are not able to offer third-world country rates. What’s it worth to you? Of course, it’s your choice. All I know is we reap what we sow.

I would be delighted to help you reap amazing results. Share your needs with me and let’s see if working together would be a good fit. Message me or text my text only number:  844-394-4798.

Here’s to your success and may all your dreams come true.

In Gratitude,

Lori

 

 

 

Filed Under: MY BLOG Tagged With: atmosphere, audience, audios, author, benefits, blog, books, clients, coach, content creation, customers, delegate, dreams, ebook, entrepreneur, flow, freedom, gifts, goals, ideas, investment, life coach, loribruton, lorisstories, lorisstoriesbythewater, message, products, reap and sow, repurpose, ROI, services, social media, speaker, stress, support, thoughts, time, value, videos, virtual assistant, visibility, worth, write, writer

Breakthrough Call with Alec Stern

July 4, 2020 by Lori 17 Comments

How many of you need a breakthrough? It’s coming. Believe it.

What can you do to get there? OQP is essential. What is OQP? Les Brown said, “Surround yourself with OQP (Only Quality People).”

I want to talk to you today about the quality people I have met. Manny Lopez from Network of Influence has been a key connection. He is a master of connecting people and providing huge value. He knows how to serve his way to success. My connection with Manny has resulted in hearing influential speakers such as Les Brown, Forbes Riley, and Alec Stern.

The legendary Les Brown is an international motivational speaker and author. His new book just came out called:  You’ve Got To Be Hungry:  The Greatness Within To Win. Les has made a huge impact on my life.

Forbes Riley, Award-Winning TV host, Author, Speaker, Entrepreneur. She is inspiring and helps people perfect their pitch.

I had the pleasure of speaking with Alec Stern recently. Alec has more than 25 years of experience as a founder, mentor, investor and hyper-growth agent for companies across various industries. He is an innovator with extensive expertise in growing and scaling companies, startup and operational growth, go-to-market strategy, strategic partnerships and more.

As a primary member of Constant Contact’s founding team Alec was one of the original 3 who started the company in an attic. Alec was with the company for 18 years from start-up, to IPO, to a $1.1 Billion-Dollar acquisition. Alec has also been a Co-Founder or founding team of several other successful startups including, VMark (IPO & acquisition), Reacher Grasper Cane, and MOST Cardio amongst others.

Performing hundreds of keynote addresses Worldwide, Alec has become known as America’s Startup Success Expert for his popular sessions at conferences like Secret Knock, CEO Space International, City Summit, Powerteam International, and Habitude Warrior. In 2019 Alec was the Keynote speaker at three out of the top five “Inc. Magazine Must Attend Conferences for Startups and Entrepreneurs in 2019.” While on tour, Alec has shared the stage with the likes of Tom Bilyeu, Jack Canfield, Les Brown, Kevin Harrington, and Mark Victor Hanson. Alec was selected to the Influence 100 Authority List by Influence Magazine which recognizes his contribution to helping and advancing startups and entrepreneurs worldwide. He has also recently been featured on the covers of several other magazines including “Small Business Trendsetters,” “Success Profiles” and “Business Innovators.”  Alec was honored with the “2020 City Gala Visionary Award” and the “Habitude Warrior Conference Global Awesome Visionary Award” for all his accomplishments as an entrepreneur as well as speaking before thousands of entrepreneurs and startups each year.

You can contact Alec here:  http://www.alecspeaks.com: 

This is a testimonial I wrote after the call with Alec:

Alec’s coaching and mentorship brings breakthrough and clarity by brainstorming ideas on how to position yourself, your message, and identifying action steps to success. I discovered that I am an Inspirational Thought Leader with a great message of hope and helping people find balance in an unbalanced world. Constant Contact with Alec Stern will launch you to new levels.

 – Lori Bruton, Author, Speaker, Coach & Freelance Writer

A big thank you to all these “Rock Stars” who have impacted my life. Who has influenced your life?

Let me impact your life. How? Grab a copy of my book. I am also available for writing services, speaking and workshops — text SPEAK to 844-394-4798 or message me.

Lori’s Stories are enriching lives and filling people with hope, love, and helping them find their purpose. Thank you for reading this blog. Leave a comment or message me on Facebook:  https://www.facebook.com/loribrutonbiz

 

 

Filed Under: MY BLOG, Uncategorized Tagged With: alecstern, article, author, balance, believe, blog, books, breakthrough, business, connection, constantcontact, contentwriting, discovery, entrepreneur, faith, forbesriley, freelance, fulfillment, growth, hope, influence, inspiration, keynote, leader, lesbrown, loribruton, love, magazine, mannylopez, media, mentor, message, motivation, network, networkofinfluence, oola, OQP, podcast, purpose, quality, read, serve, speak, stage, storytelling, success, thoughtleader, value, virtual assistant, virtual services, write, youvegottobehungry

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Hi, I'm Lori!

I'm a copywriter, blog writer, and ghostwriter, with a focus in the inspirational and travel niches. Need custom copy that motivates? Learn more about what I do!

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