Lori Bruton

Author, Writer, Speaker

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Hi, I'm Lori.
Author, Speaker, Coach, Ghostwriter

Writer VA Ready to Serve

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Hi, I am Lori, Author, Speaker, Copywriter, and founder of The LORI Factor. I help people who feel stuck, hopeless, and unsure of their purpose get unstuck and transform and discover the life they were born to live so that they come alive in a new way and are excited to wake up every day with a deeper love and passion.

Who are you looking for? Is it me? I am a WRITER. In fact, I am a WRITER VA. VA stands for Virtual Assistant. I write content including blogs, articles, and social media. Key points from a blog can be turned into social media graphics for posting. A service I offer is repurposing audios and videos by transcribing them and creating new content, such as workbooks, eBooks, blogs, and more.

If you want value and expertise, let’s talk. However, if you are looking for an entry level VA and you require tests, proof, and hoops to jump through, I am not the one. You are reading the proof right here, right now. Business owners willing to invest in quality are welcome. If that’s you, I would be happy to serve you.

A huge project that I poured my heart and soul into is launching between November and December of this year 2021. It’s my second book, The LORI Factor:  Live the Life You were Born to Live.

My messages and stories have and will impact many lives. A couple hashtags I like to use are #lorisstories and #lorisstoriesbythewater. By the water is my happy place, which reminds me of my favorite kind of writing, Travel Writing. I am published in magazines, which you can check out on my portfolio page.

Words, written and spoken, are my passion. That is why I came out of my shell and became a speaker. Mentored by the Legendary Les Brown in the Power Voice program, Les also helped me develop The LORI Factor. I am thankful that Les wrote the Foreword for my book. Anyone looking for a speaker, feel free to contact me and check out my speaker page. It’s time for my voice to be heard and add value to many audiences.

Editors and Business Owners looking for a copywriter, feel free to reach out to me. I continue to hone my skills and have taken many courses from AWAI (American Writers and Artists Institute). I have written for other authors, speakers, and coaches.

Now you know what I offer and if anything fits your needs, connect with me. Here is to your success. Have a fabulous day!

Lori Bruton

A Day of Celebration

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As I write this, today is my son’s birthday. Joseph David born November 8th. He and his brother were the best gifts I ever received. He is destined for greatness.

I am talking about one of the 7 F’s of Oola–Family.

Family is of high value to me. I am thankful I got to spend time with my son and daughter-in-law today. They add so much meaning to my life. I am blessed.

What’s Oola?  It’s a state of awesomeness when your life is balanced and growing in 7 key areas of life (Fitness, Finance, Family, Field, Faith, Friends, and Fun).

Today’s birthday celebration added another “F” of Oola–Fun. It’s important to take time for fun. Fun with family was a double blessing. In fact, it was a beautiful fall day beaming with sunshine and we cooked on the grill. I love the taste of food cooked on charcoal. It was completed with a sweet treat. What a lovely day!

The number 8 is significant. It’s the meaning of new beginnings and renewal. What new things are happening in your life? Or what new beginnings are you hoping to see? What’s important to you?

The flow of number 8 represents the infinity symbol. Let your life flow naturally in the direction you desire. It won’t be a straight line, but a path with some detours. See the detours as adventures that bring you to unexpected places. Those places are just where you are meant to be. Take the risk of doing new things. You never know what you may discover about yourself.

When you look at the 7 key areas of your life that I mentioned above, how are you doing? Which areas are flowing and growing, and which ones are unbalanced and slowing you down? We all have struggles and challenges. Together, we can help each other get in a better place.

Think of each “F” as a spoke on a wheel. Some may be broken or have a hitch right now. Your wheel doesn’t roll smoothly, does it? I have a framework I can guide you through. It starts with where you are now and shows you how to get where you want to be.

It will get you rolling down your desired path.

Ready, Set, Go! Here is a free gift to start your transformation adventure:  http://bit.ly/3stepTransform

When you’re ready to shift into a higher gear, go here:  https://www.liveoola.com/?ref=4e7de7 Let’s ride down the highway together.

I celebrate you. Remember, you have greatness in you. Do what you came here to do. Let me know how things are going and how I can help. Keep in touch.

Much Love,

Lori

You Rather Not Write, Right?

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What should I write?

Everyone has different likes and dislikes. I like to write, but not everyone does. Does writing provoke joy or stress for you? Maybe you just don’t have the time, or you don’t know what to say. If writing isn’t one of your strengths, then find someone who is gifted in that area.

Content creation can be mind boggling and time consuming. However, you need to get your message out there. Your services and products need to get visibility. What you have is what people need, but if no one knows about it then no one wins.

How can I help you fill in the blanks to get your thoughts flowing to write emails, blog posts, or social media posts? Would it be helpful if you had a template where you literally fill in the blanks to get your creative juices flowing? Or would you rather hand it off for someone else to do?

I know coaches, speakers, authors, and business owners want to spend their time doing what they do best. It helps lighten their load to delegate the tasks they don’t enjoy or don’t have time to do. The investment is well worth the return.

Creating the right atmosphere makes all the difference. For example, since I am a writer my favorite place to write is by the water. I created a tagline of Lori’s Stories by the Water. It’s all part of The LORI Factor.

Today, I want to talk about the “I” in The LORI Factor. “I” is for INVEST in yourself. Look at your goals and dreams. Decide if how you’re spending your time is serving you well. Is it giving you the freedom to present your greatness and gifts to the world? Or are you getting bogged down by the extra tasks that are draining you and eating up too much time?

Think about your Goals

I help people lighten the load. First and foremost, I am a writer and author. There are things I need to do behind the scenes to write books and blogs like choose a topic, research, edit, and proofread, for example.

Imagine re-purposing your speeches, audios, or videos into a guide, eBook, or workbook. That could add huge value to your audience. Your clients and customers will come back for more.

A key component is seeing the value in with whom you decide to co-create. Everyone wants to be valued and appreciated, but many still want “the blue light special” deal. I had a potential client who needed my services and I even asked about his budget. I gave him a proposal below his budget, and he said that was way more than he could afford. Really? Okay, no problem.

Sow into quality people. It will be worth it. Many people want others to buy into what they have but are not willing to purchase quality from others. Keep that in mind. Remember that U.S. based business owners are not able to offer third-world country rates. What’s it worth to you? Of course, it’s your choice. All I know is we reap what we sow.

I would be delighted to help you reap amazing results. Share your needs with me and let’s see if working together would be a good fit. Message me or text my text only number:  844-394-4798.

Here’s to your success and may all your dreams come true.

In Gratitude,

Lori

 

 

 

Breakthrough Call with Alec Stern

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How many of you need a breakthrough? It’s coming. Believe it.

What can you do to get there? OQP is essential. What is OQP? Les Brown said, “Surround yourself with OQP (Only Quality People).”

I want to talk to you today about the quality people I have met. Manny Lopez from Network of Influence has been a key connection. He is a master of connecting people and providing huge value. He knows how to serve his way to success. My connection with Manny has resulted in hearing influential speakers such as Les Brown, Forbes Riley, and Alec Stern.

The legendary Les Brown is an international motivational speaker and author. His new book just came out called:  You’ve Got To Be Hungry:  The Greatness Within To Win. Les has made a huge impact on my life.

Forbes Riley, Award-Winning TV host, Author, Speaker, Entrepreneur. She is inspiring and helps people perfect their pitch.

I had the pleasure of speaking with Alec Stern recently. Alec has more than 25 years of experience as a founder, mentor, investor and hyper-growth agent for companies across various industries. He is an innovator with extensive expertise in growing and scaling companies, startup and operational growth, go-to-market strategy, strategic partnerships and more.

As a primary member of Constant Contact’s founding team Alec was one of the original 3 who started the company in an attic. Alec was with the company for 18 years from start-up, to IPO, to a $1.1 Billion-Dollar acquisition. Alec has also been a Co-Founder or founding team of several other successful startups including, VMark (IPO & acquisition), Reacher Grasper Cane, and MOST Cardio amongst others.

Performing hundreds of keynote addresses Worldwide, Alec has become known as America’s Startup Success Expert for his popular sessions at conferences like Secret Knock, CEO Space International, City Summit, Powerteam International, and Habitude Warrior. In 2019 Alec was the Keynote speaker at three out of the top five “Inc. Magazine Must Attend Conferences for Startups and Entrepreneurs in 2019.” While on tour, Alec has shared the stage with the likes of Tom Bilyeu, Jack Canfield, Les Brown, Kevin Harrington, and Mark Victor Hanson. Alec was selected to the Influence 100 Authority List by Influence Magazine which recognizes his contribution to helping and advancing startups and entrepreneurs worldwide. He has also recently been featured on the covers of several other magazines including “Small Business Trendsetters,” “Success Profiles” and “Business Innovators.”  Alec was honored with the “2020 City Gala Visionary Award” and the “Habitude Warrior Conference Global Awesome Visionary Award” for all his accomplishments as an entrepreneur as well as speaking before thousands of entrepreneurs and startups each year.

You can contact Alec here:  http://www.alecspeaks.com: 

This is a testimonial I wrote after the call with Alec:

Alec’s coaching and mentorship brings breakthrough and clarity by brainstorming ideas on how to position yourself, your message, and identifying action steps to success. I discovered that I am an Inspirational Thought Leader with a great message of hope and helping people find balance in an unbalanced world. Constant Contact with Alec Stern will launch you to new levels.

 – Lori Bruton, Author, Speaker, Coach & Freelance Writer

A big thank you to all these “Rock Stars” who have impacted my life. Who has influenced your life?

Let me impact your life. How? Grab a copy of my book. I am also available for writing services, speaking and workshops — text SPEAK to 844-394-4798 or message me.

Lori’s Stories are enriching lives and filling people with hope, love, and helping them find their purpose. Thank you for reading this blog. Leave a comment or message me on Facebook:  https://www.facebook.com/loribrutonbiz

 

 

DO YOU FEEL THREATENED?

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As I write this, many emotions emerge.  I recently got off a call with a group of people I believe I was destined to meet.  I am excited to see where this journey takes me.

Every task and direction given to me, I have done and delivered with excellence ahead of schedule.  It’s important to me to follow through, follow up, and stay connected.  What if other parties do not respond or return messages, especially when they did initially?  What if you are hired to do a project, but the person who hired you keeps blowing off your messages and questions?  I know people are “busy”.  (Don’t get me started on that word–It says, “You’re not important enough for my time.”)

How can I continue to complete projects, especially for others, if they are not as committed as I am?  I step back and do my best to see what may be going on at their end.  Still, no matter what, COMMUNICATION is key and in a timely manner.  Knowing that you have that person’s FULL ATTENTION and that they are actively LISTENING shows honor, respect, and interest.  People want to know they are important, and that you truly care, right?  No longer will I tolerate putting myself last, because I think everyone else is more important.  My time is valuable too.  It is a pleasure to work with people who treat me well; be assured that I will give the same courtesy.

Talk is cheap; ACTION (or lack of) tells the real story.  Unexpected stuff happens to everyone.  Just communicate when it does or at least assign someone to relay the message.  Be honest; be authentic.  It’s okay.  Most of us, at some time, have bitten off more than we can handle and made promises we can’t keep.  Be real; just say so.  Don’t keep me guessing; take time to respond.  I would rather know if anything has changed than to have unrealistic expectations, wouldn’t you?

Maybe $100 or $500 or even $20 is a big investment for some and only pocket change for others.  The fact that you made that investment and trusted certain people was a HUGE risk for you.  Recently, I had an unexpected medical and financial situation that was a game changer.  Despite everything, I keep making investments and taking risks.  Many of those risks almost put me under.  Have you ever been there?  Feeling like you keep getting sucked dry only to be mocked or called crazy.  Even worse, feeling devalued when threatened to be “disowned” if you don’t have the investment required and never to be allowed into that circle again.  Wow, that hurts!!

Know the difference between excuses and people who are giving it their all and doing their part to find a way.  Hopefully, their finding a way and digging a deeper HOLE prevents them from being homeless versus truly achieving success.  Take time to hear their situation.  They are counting on you, because you promised to be there.  They put their TRUST and BELIEF in you.  You have seen their efforts and accomplishments, don’t just laugh it off and take it for granted.

There are people who use and take advantage of people, but most people DO have good intentions who truly help people succeed.  When we break promises or fall short, step up, admit it.  Lead by example.  Again, we all strive to lead by example.  None of us is perfect.  I disappoint myself many times.  Let’s not disappoint each other.  But when we do, forgiveness and understanding go a long way.  Know who really is there for you and who isn’t.  Don’t pretend.  Find the circle who supports and encourages you and helps you reach your destiny.  Remember, what you know and the life you live may be foreign to new people in your circle.  Have mercy and patience.  What comes easy to you, isn’t easy for everyone.  Build them up and teach them how to rise up and help them when they fall; you will be appreciated and rewarded for doing so.

There have been too many people I trusted and who made promises; it didn’t end well.  When similar patterns emerge, it causes me to pause and evaluate if I am in the right circles as I move forward.  Time and actions will reveal the truth.  I am committed to doing my part.

Thank you, Dani Johnson, who taught me, “Nothing becomes dynamic until it becomes SPECIFIC.”  For example, “Honey, when do you want to start a family?” OR “When can you fix the sink?”  OR “When will we schedule our next call?”  If your answer is, “SOMEDAY” or “SOON” those answers are NOT specific.

Is having INTEGRITY important to you?  We all fall out of integrity at times.  Then what do you do?  Own up to it, apologize, and get back into integrity with yourself and others.  Is “image” or good character more important?  Some people use arrogance or ego as a cover.  It reminds me of a man who was often late on purpose to show how important he thought he was so that people should be thankful to get time with him.  Really?

My grandpa always said, “Don’t think you are better than anyone, but know you are just as important.”  Be humble, and respect everyone’s time no matter who you are, from peasant to king.  When people commit to a time to connect, all parties are expected to show up.  Sure, there are glitches and delays and unexpected things that happen; that’s life.  Just communicate that information so you don’t leave people hanging.

Have you been “ghosted”?  What is that?  Ghosting is breaking off a relationship (often an intimate relationship) by ceasing all communication and contact with the former partner without any apparent warning or justification, as well as ignoring the former partner’s attempts to reach out or communicate.

Ghosting can happen in business too or friendships.  One day you are communicating regularly, and everything is great.  Then, poof, it ceases.  What happened?  You may never know.  If it was an intimate relationship, maybe they ran off and got married even if they said you’d always be best friends.  In business, maybe a richer client came along.  Don’t waste your time on people who don’t value you.  Even if it seems like some people put you on the back burner or cut you off, don’t give up on yourself or your dream.  Shake the dust off your feet and keep it movin’.