repurpose Archives - Lori Bruton

Travel, Explore, Discover

February 1, 2022 by Lori Leave a Comment

You are not limited by your environment or circumstances.

As I write this it is a new month in a new year, February 1^st in fact.

Are you satisfied with where you are? Not only your physical location but where you are in all aspects of your life.

It’s winter where I currently live. The temperatures have been bitter cold with piles of snow. Some people may enjoy that. I’m not one of them.

I treasure the trips I have taken thus far. Some of my favorites were Monterey Bay in California, Savannah, Georgia, and Tybee Island with the lighthouse and a dolphin excursion on a tropical island. I plan to take many more. In the meantime, here are some adventures to enjoy.

When it’s time to escape, make it an adventure.

How can you travel, explore, and discover? It can happen by going on trips and vacations or even experiencing the wonder in your own living room.

Travel is gearing up again after the world has been on lockdown. Let’s talk about how you can create an atmosphere of exploration, discovery, and relaxation in your own home if you prefer.

Stimulate your senses to set the mood. Pick your preferred essential oil recipe to put in your diffuser. (Note: Only use Young Living essential oils for best results.) Here are some ideas.

Look at this lantern diffuser. It has a candle-flicker setting. By the way, that is a good way to keep the air clean and fresh and free of toxins. Many candles are toxic. A diffuser with pure oils is a great option.

Now if you have a honey, it’s a good time to cuddle. If not, get cozy and enjoy your own company.

Maybe you have little ones. Grab a children’s book like this one.

Take yourself on an adventure. Watch a movie or dive into a good book. Discover a new experience page by page.

Enjoy the journey as you read.

Here is a book that will transform you.

https://thelorifactor.com

The Lori Factor: Live the Life You Were Born to Live

What do you like to do for fun? You may have guessed that writing is one of my fun things, especially travel writing and freelance writing. Add reading, travel, essential oils, and dark chocolate and that recipe is the perfect one for me.

Take time for yourself. Have fun.

When huge tasks are overwhelming, feel free to reach out. I offer virtual help. I specialize in writing and repurposing content as well as creating social media posts and more.

Anything to do with Wellness, Abundance, Adventure, and Living the Life You Were Born to Live contact me.

Big things are about to be released in your life. Don’t miss out. Your best days are ahead no matter what your life looks like right now.

Let’s explore and discover together and travel down new roads of awe and wonder.

Can I Bring Anything?

November 9, 2021 by Lori Leave a Comment

Do you ever have holiday or social gatherings where each person or family is assigned to bring something? How does that work out?

One advantage is that the work is shared among everyone. Each person makes a contribution, which is helpful. Therefore, the work and expense doesn’t fall just on the host.

[Keep reading to discover 5 juicy solutions.]

What can be some downfalls? The people who are chronically late offer to bring the appetizers. That is not helpful, because the meal is ready by the time they get there. No appetizers were served since you were waiting for them to arrive ahead of time so that everyone could enjoy hor d’oeuvres and mingle before the meal.

I had a family member who offered to bring appetizers and was always late. The lesson I learned was tell her no thank you and that she didn’t need to bring anything. That was the solution to politely decline her offer to bring a dish. I could have assigned her dessert, but I enjoy making the desserts.

When my mom served a meal, it was always on time. She didn’t penalize the ones who got there on time instead of rewarding those who were late. She wasn’t going let her hard work result in a ruined and cold meal by waiting for the latecomers. She was a wise woman.

Respect the host and be a good host.

What standards are you setting personally and professionally? Let’s say you are holding a webinar. What are your expectations? Once you have invited people and promoted your webinar, you expect people to show up on time, right? The attendees are investing their time and also expect you to show up on time as well. Yes, sometimes there are technical issues, but that aside, everyone needs to show up on time, especially the host.

Start. No matter who is on or not on the webinar, start on time. Those who are already there deserve to have their time honored. Anyone who jumps on late can tune in from wherever you are in your presentation. Maybe they can catch the replay for the part they missed. There are legitimate reasons why people could not jump in on time. That’s not the point. The point is that they will join when they can. It’s their responsibility to catch up. It’s our responsibility to start our webinars on time. It’s frustrating for those who are already there when you say, “We will wait a few more minutes for more people to join us.” Tick, tick, tick. Just start and honor your word.

Replays. Not everyone can tune in live. Thankfully, many people record and offer the replay. Different schedules and time zones make it challenging for everyone to tune in live every time. Important note: When you promise a replay, be sure to deliver it. Keep your promises no matter how you think the quality turned out, people need that content.

What can you bring to your present and potential clients? Value.

I mentioned in my previous blog about your plate being too full. When you are juggling everything in your life, some of those plates will fall and break. That can result in breakdowns. Breakdown in communication, breakdown in completing and keeping up with all you have taken on, which may lead to personal breakdown and burnout. You don’t want to end up there.

Here are 5 recommendations:

Value yourself and value your clients. Don’t let your overbooked schedule affect your clients. Look at what to keep doing and what is too much. That’s when you need to get help, have a backup, or remove some things to lighten your load.
Be prepared. Are you taking time to be prepared for your meetings and webinars? We often forget to factor that in. We rush around and start a meeting without reviewing and preparing first. Our clients and prospects can tell.
How can you be better prepared? If you are on Zoom, make sure your lighting and surroundings are good. Make sure all your equipment is plugged in and charged. Have water near you to drink as needed. Have all your notes and slides on hand and ready to share. Read through, review, and practice first so that it is fresh at your fingertips and fresh on your mind. Don’t try to run around and do errands or fit in something at the last minute that will cause you to be late to your own meeting. Make sure you take a bathroom break ahead of your meeting start time. Allow for connection time. Be in the Zoom Room a few minutes early, especially if you have it set up where you need to let people in the room.
Hire a Holiday Helper. There are virtual assistants who can help you on a short-term basis, especially during the holiday season. That solution can turn into long-term assistance if you discover you need the continued help, which frees you up. Think about what tasks you can outsource. For example, maybe you need social media graphics and posts created or blogs and articles written. Do you need videos or audios repurposed? Do you need thank you notes written and sent out? Those suggestions should whet your appetite. Message me if you need a holiday helper as I provide VA services and know others who do as well.
Hire a Holiday Shopper. Some things are nonnegotiable in your business and must be done by you. That may not leave you time to do personal things. For example, you want to give special gifts to your staff and colleagues, but you don’t have time or know what to get. Keep in mind that is a service I offer, contact me if you want to know more.

Now that we have reviewed the menu, what would you like to bring to the table? Remember you can assign some dishes to others. If you rather cook it all up yourself, I hope these tips were helpful.

Wishing you the Best and much Success,

Lori

Author, Copywriter, VA

Writer VA Ready to Serve

September 28, 2021 by Lori Leave a Comment

Hi, I am Lori, Author, Speaker, Copywriter, and founder of The LORI Factor. I help people who feel stuck, hopeless, and unsure of their purpose get unstuck and transform and discover the life they were born to live so that they come alive in a new way and are excited to wake up every day with a deeper love and passion.

Who are you looking for? Is it me? I am a WRITER. In fact, I am a WRITER VA. VA stands for Virtual Assistant. I write content including blogs, articles, and social media. Key points from a blog can be turned into social media graphics for posting. A service I offer is repurposing audios and videos by transcribing them and creating new content, such as workbooks, eBooks, blogs, and more.

If you want value and expertise, let’s talk. However, if you are looking for an entry level VA and you require tests, proof, and hoops to jump through, I am not the one. You are reading the proof right here, right now. Business owners willing to invest in quality are welcome. If that’s you, I would be happy to serve you.

A huge project that I poured my heart and soul into is launching between November and December of this year 2021. It’s my second book, The LORI Factor: Live the Life You were Born to Live.

My messages and stories have and will impact many lives. A couple hashtags I like to use are #lorisstories and #lorisstoriesbythewater. By the water is my happy place, which reminds me of my favorite kind of writing, Travel Writing. I am published in magazines, which you can check out on my portfolio page.

Words, written and spoken, are my passion. That is why I came out of my shell and became a speaker. Mentored by the Legendary Les Brown in the Power Voice program, Les also helped me develop The LORI Factor. I am thankful that Les wrote the Foreword for my book. Anyone looking for a speaker, feel free to contact me and check out my speaker page. It’s time for my voice to be heard and add value to many audiences.

Editors and Business Owners looking for a copywriter, feel free to reach out to me. I continue to hone my skills and have taken many courses from AWAI (American Writers and Artists Institute). I have written for other authors, speakers, and coaches.

Now you know what I offer and if anything fits your needs, connect with me. Here is to your success. Have a fabulous day!

Lori Bruton

You Need Help but Don’t Know How to Be Helped: 7 Ways to Lighten Your Load

June 18, 2021 by Lori Leave a Comment

I get it. You are doing everything yourself. You know you’re overwhelmed. You need help, but you may not think anyone else can do it all as good as you can.

You think you have all the control by keeping it all in your hands. You think every detail must be perfect every time.

What result are you getting by doing it all yourself? This is the picture I see. You strive to accomplish all your goals and build your business while you keep working your job, taking care of your home and family and more. It’s all too much. You are burned out and stressed out. You push yourself. You’re not eating right (if at all) and you’re hardly sleeping. You are running on empty.

Your life is so out of balance that all your plates are crashing to the floor. Have you ever seen the circus guy spinning all those plates?

Is that what you want your life to look like? What if I could provide a better way?

Let’s dive deeper into each of the 7 ways to lighten your load.

Start with your mindset and perceptions.
Know that perfection is an illusion.
Holding onto control results in losing control.
Make a decision.
Make a list.
Identify the type of people you need and get referrals.
Hire a coach and/or a virtual assistant or whomever has the right skillset to fill your needs and lighten your load and bring your life into better balance.

1) Start with your mindset and perceptions.

We are our own worst critic. You recorded a video and end up holding onto to it or deleting it because it’s not “perfect” or whatever you perceive is perfect. Remember, it’s not about you, it’s who needs your help. You are robbing the people you could be helping by not sending that video, not writing that blog or book, not giving that speech, or not sharing your products and services. How do I know? I almost gave up on writing my books and thinking I wasn’t a good enough writer, speaker, coach, and teacher.

I kept going when I saw how my services and content were truly making a difference in many lives, even saving lives. Yours will too.

2) Know that perfection is an illusion.

What is perfection anyway? Most would agree it means without flaws or defects. Life in general has plenty of flaws and defects, especially we humans. It’s those flaws that show our authenticity. It lets people know you’re real and not afraid to take risks and make mistakes. Of course, you do all you can to make it your best. But when you strive for perfection, think about how much more time is being stolen from you. Embrace who you are, flaws and all. See how letting go of the illusion of perfection frees up your time, gives you peace, and brings amazing people into your life.

3) Holding onto control results in losing control.

When we hold onto control, we think we keep the power. Resistance is the enemy within. Resistance has power over us. It rears its ugly head whenever we set out to better ourselves and others. Especially with personal and entrepreneurial endeavors, resistance wants to win so that you don’t. It keeps you distracted. It wants you to give up. When you release control, watch how things will flow. You will breathe easier and feel more relaxed.

4) Make a decision.

You are no longer stuck in the illusion of perfection. Good job! You are releasing and no longer resisting. Excellent! Now it’s time to make a decision and give permission to allow others to help you. You are unique but that doesn’t mean other people can’t do work that will please you. Stay in your lane and let the ones who have the skills you don’t or the skills that are similar and will complement yours come alongside, lighten your load, and produce amazing results.

5) Make a list.

Grab a pen and paper or your computer. Write down all the tasks and projects you are doing now. Include business and personal.

I know a colleague who brought in help to clean her house and care for her children while she worked on her business. That gave her focus and productivity, and she didn’t have to face a sink full of dishes. That’s a win if you ask me.

List what you are getting done and what needs to get done. List what you enjoy doing and what you don’t. Delegate what you don’t enjoy or don’t have the skillset to do. Make a wish list of the whole picture and what it looks like when everything is in place and running smoothly. Do what you do best and delegate the rest. Speakers speak and writers write.

What are the pieces someone else can do for you? Maybe it’s social media posting, blog writing, repurposing videos and audios to use as social media content. You may need email or calendar management or someone to make calls or do bookkeeping for you. What about technical needs, such as website and webinar support? For domestic needs consider a nanny or housekeeper.

6) Identify the type of people you need and get referrals.

You made a decision. You made a list. Look how much progress you made so far. Prioritize your immediate needs. Identify the type of people who can support you. Assistance comes in many forms personally and professionally. Ask around and get referrals.

7) Hire a coach and/or a virtual assistant or whomever has the right skillset to fill your needs and lighten your load and bring your life into better balance.

If you didn’t know what to put on your list, hire a coach to evaluate where you are, where you want to be, and help clarify how to get there. This may sound like it’s costing you more time and money. In the long run, it will save you time and money. Find a way to fund your immediate needs. The tasks you are not getting done, get help or be okay with those not getting done. Your revenue will grow. You will have overflow. Right now, it may seem daunting and overwhelming. There is a better way. One step at a time and readjust as needed.

Now that you know how to be helped, how can I lighten your load? Let’s have a conversation and discover what I can provide or who I can refer you to. Text “HELP” to my text only number: 844-394-4798 or go here: https://loribruton.com/contact/.

Here’s to your success, lighter load, more balance and living a life you love.

Lori Bruton
Author, Speaker,
Copywriter, VA

You Rather Not Write, Right?

November 2, 2020 by Lori Leave a Comment

Everyone has different likes and dislikes. I like to write, but not everyone does. Does writing provoke joy or stress for you? Maybe you just don’t have the time, or you don’t know what to say. If writing isn’t one of your strengths, then find someone who is gifted in that area.

Content creation can be mind boggling and time consuming. However, you need to get your message out there. Your services and products need to get visibility. What you have is what people need, but if no one knows about it then no one wins.

How can I help you fill in the blanks to get your thoughts flowing to write emails, blog posts, or social media posts? Would it be helpful if you had a template where you literally fill in the blanks to get your creative juices flowing? Or would you rather hand it off for someone else to do?

I know coaches, speakers, authors, and business owners want to spend their time doing what they do best. It helps lighten their load to delegate the tasks they don’t enjoy or don’t have time to do. The investment is well worth the return.

Creating the right atmosphere makes all the difference. For example, since I am a writer my favorite place to write is by the water. I created a tagline of Lori’s Stories by the Water. It’s all part of The LORI Factor.

Today, I want to talk about the “I” in The LORI Factor. “I” is for INVEST in yourself. Look at your goals and dreams. Decide if how you’re spending your time is serving you well. Is it giving you the freedom to present your greatness and gifts to the world? Or are you getting bogged down by the extra tasks that are draining you and eating up too much time?

I help people lighten the load. First and foremost, I am a writer and author. There are things I need to do behind the scenes to write books and blogs like choose a topic, research, edit, and proofread, for example.

Imagine re-purposing your speeches, audios, or videos into a guide, eBook, or workbook. That could add huge value to your audience. Your clients and customers will come back for more.

A key component is seeing the value in with whom you decide to co-create. Everyone wants to be valued and appreciated, but many still want “the blue light special” deal. I had a potential client who needed my services and I even asked about his budget. I gave him a proposal below his budget, and he said that was way more than he could afford. Really? Okay, no problem.

Sow into quality people. It will be worth it. Many people want others to buy into what they have but are not willing to purchase quality from others. Keep that in mind. Remember that U.S. based business owners are not able to offer third-world country rates. What’s it worth to you? Of course, it’s your choice. All I know is we reap what we sow.

I would be delighted to help you reap amazing results. Share your needs with me and let’s see if working together would be a good fit. Message me or text my text only number: 844-394-4798.

Here’s to your success and may all your dreams come true.

In Gratitude,