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Lori Bruton

Author | Writer | Lifestyle Blogger |Speaker

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Hi, I'm Lori.
Author, Speaker, Coach, Ghostwriter

Feature Story in Rochester Woman Online Magazine

March 7, 2023 by Lori Leave a Comment

Hello,

It took courage to be bold and share my story. Read the real, raw feature story published by Rochester Woman Online Magazine thanks to Kelly Breuer.  May it encourage and inspire you. It’s possible to make your dreams a reality.

Tell me your goals and dreams. It would be my pleasure to help you.

Much Love,

Lori Bruton The LORI Factor
Lori Bruton
The LORI Factor

Filed Under: MY BLOG Tagged With: article, author, blog, book, coach, dreams, goals, hope, inspiration, kellybreuer, loribruton, magazine, motivation, rochesterwomanonline, speaker, story, thelorifactor, therichcode, travel, travelwriter, writer

Look No Further. You Found It!

May 15, 2022 by Lori Leave a Comment

Look No Further

It’s May 15th as I write this message. That date represents my Grandpa’s birthday when he was here on earth. Fond memories bring a smile to my face of when I spent time with him on his farm. I got a giggle watching all the pigs snort, wiggle, and root around trying to find something in the ground.

Pig rooting in the ground

Those seemed like simpler times to me since I was a young girl and carefree. I had fun swinging on the tire hanging from the big oak tree. I could just be me, free-spirited and carefree.

Why am I telling you this? Sometimes as adults we complicate things and get overwhelmed. Doubt and fear creep in through our thoughts and other people’s opinions. Can I get a witness?

Don’t let doubt dominate your thoughts or beliefs. You can do more than you think you can. You do have the skills. You can acquire new skills. You will serve with excellence and accomplish more than you can imagine.

Okay, so does anyone else still question their destiny? I even joined a group called, “Your Dream to Destiny.” It’s about how to step into the dreams that God has put in your heart and activate your calling. It’s a great group of people and good content. That was one step I took.

What are you searching for?

Why did I keep searching for my destiny? What is my purpose? Have you ever asked yourself those questions? It may cause stress and discouragement if the answer is unknown to you. You may want to give up hope… but don’t.

 

 

Personally, self-sabotage was one obstacle that kept rearing its ugly head. Comparison and comments caused me to question myself. Some people said I took too long to do certain things. However, the end result that I produce is excellent. I refuse to put out half-baked work or half-baked cookies. Don’t rush the cook. Everyone has their own pace. That’s got to be worth something to somebody, right?

Instead of believing that I was slow, maybe it was that their instructions weren’t clear, or their budget wasn’t enough to pay for the value I provide. No more undercutting myself, even though people in other countries can do many projects quicker and cheaper. Yes, that has its place at times.

I know there are people who do want what I have to offer and the value I bring. Too many want the blue light Kmart special. Is Kmart still in business? Anyway, those people aren’t your people.

Once I got clarity, (I’ve got an essential oil for that, by the way. LOL) then I saw a new perspective. The right people at the right time will come. Divine appointments and divine assignments meant for you and me will happen.

Look no further. It’s been right in front of you but you couldn’t see it yet.

Back to the destiny question. A book in my collection was highlighted to me; a specific chapter called, “Writing is My Destiny.”

That was the answer and confirmation. I have authored three books so far as well as articles and content creation and repurposing. In the book, Chicken Soup for the Writer’s Soul, a quote in that chapter said, “Deep in your coded instructions, your Creator has placed a very special job that only you can do. You are patented and copyrighted in Heaven.”

Can I get an Amen? The author of that chapter quoted her writing teacher, Bud Gardner, “When you speak, your words echo only across the room or down the hall. But when you write, your words echo down the ages.”

Those words spoke to me and inspired me to write this blog. Hi, I am Lori Bruton, Writer (and more). I am thankful for that gift and passion. I hope this message has inspired and encouraged you.

No matter what your bank account says or what people say, let God highlight and confirm the desires of your heart. If you’re not already there, step into your destiny because it will change and save many lives. Your destiny will create a legacy.

I’ll close with this question. If you need help with your business, what would you need help with? Let’s talk. Message me. If I’m not the one, maybe I can connect you with the assistance you need.

What do you need help with?

Here’s what I know. We were created to create and impact lives.

In Gratitude,

Lori Bruton
Author, Writer, VA

Filed Under: MY BLOG Tagged With: article, assignment, author, bestvalue, blog, books, business, clarity, confusion, content, contentcreation, copywriter, delegate, desires, destiny, doubt, dreams, faith, fear, help, hope, message, overwhelmed, program, project, purpose, quotes, repurposecontent, search, skilledva, VA, virtual assistant

Hope & Help for Your Life and Business in this Podcast Interview

January 11, 2022 by Lori Leave a Comment

Are you an author, speaker, coach, consultant, or podcaster?

This is for anyone who is discouraged, frustrated, lost hope and needs help or simply wants more out of life.

Tune into this message. Listen to the video interview to hear the complete conversation and experience I had with Kat. Grab your coffee or favorite beverage and join us.

This transcript below is a partial edited, easy-to-read version of the interview I had with Kathy White on her podcast, Koffee with Kat.

Kat:  Happy Friday everybody and welcome to Koffee with Kat. I hope that you all have some coffee. I have my coffee mug here.

I am super excited because we have Lori Bruton on the line. She is going to talk about her book, The LORI Factor.

I’m going to let Lori introduce herself. All right Lori, can you tell the audience who you are and what you do?

 

Lori: Yes. Hi I’m Lori Bruton.

Speaking of coffee, I always like to say my last name is like brewing a ton of coffee. That makes it easier to pronounce.

I am an author and speaker. Some people call me Queen of Hope. I’ve loved to write ever since I can remember.

I’m excited to share my message today with all of you.

 

Kat:   Awesome. I know that your book is called The LORI Factor. Where did you come up with that name?

 

Lori:  That’s a good story. Yes, the title is The LORI Factor:  Live the Life You Were Born To Live.

The idea was born with Les Brown. Some of you may be familiar with Les Brown. He’s the international number one motivational speaker. He actually wrote the Foreword to this book.

I was at a virtual networking event. I got the opportunity to be interviewed by him and ask him a question. He asked me, “What was a defining moment in your life; a time where after that nothing was ever the same?”

When I look back at what popped into my head; the thing that came to my mind, oh my. It was live, in person, raw, and real.

That is where I told him about a story that happened to me, and life was never the same after that. From there, he called it The LORI Factor. He took the letters of my name L. O. R. I. and gave each letter a meaning. I can go into that now.

 

Kat:   Yes. Go for it.

 

Lori:  “L” is for Larger vision of yourself. You need to have a larger vision of

yourself despite your circumstances and where you are now.

“O” is for Optimism. Having an optimistic spirit that you can do anything. It’s possible.

“R” is for Reinvent yourself. You can take where you are now and make a whole new life for yourself if that’s what you want.

“I” is for Invest in yourself. Bet on you because you’re an asset so invest in yourself.

Those are the main points of L.O.R.I. in The LORI Factor.

 

Kat:   Oh, I love that. You said that the book is about giving people hope. You’re basically reigniting their hopes and dreams and giving them a place to read because of the stuff that you’ve went through.

Is there anything in your life that you want to share without giving your book away?

 

Lori:  Yes. It just came to mind, and I feel this is a good time to talk about this in general but especially this time of year. We’re in December right now. It can be a joyful time for many and yet it can be a really hard time for others.

I know the suicide rate is higher now than ever before plus what’s going on in the world. I, myself, went through a time where I felt hopeless. If you lose hope, then you wonder, why am I even here? You think people would be better off without you. You think there’s no way out.

But suicide is a permanent solution to a temporary problem.

I want to give anyone who’s in that spot right now or if you know of anyone, there’s still hope; just hang on one more minute.

That’s the biggest thing is hope. You have a purpose. Your life does mean something even if you don’t know what that is right now.

You were born and created for a purpose. We need you.

Even if you don’t see it right now, you’re here for a reason. I really want to urgently say that and give that message. Choose life!

Everybody has a story and a message. Even if you don’t think it matters or it’s not important, somebody needs to hear your voice.

Our voices need to be heard. That’s one thing that I talk about in my book. I talk about how I was always quiet and invisible and known as ‘quiet little Lori.’

It took me a long time to get brave and speak up. Once I did, sometimes I got shut back down again. Then somebody told me that I reminded them of a turtle, because when I got brave and wanted to say something, I’d come out of my shell and speak up.

I used to stay quiet out of fear. Now it’s a choice when I go into my shell. I don’t stay there too long.

Be brave and have hope.

I talk about a lot of stories that happened in my life. You’re not going to believe some of these stories. You’ll be like, “She did what?”

Here’s a good place to say I’m glad I’m not that person anymore. God didn’t give up on me. I gave up on myself for a little while, but I’m still here. I’m glad I’m able to talk to all of you today.

Stories show that you can be in the darkest place or even a silly place or whatever kind of place, and there’s always a way out.

You’re an overcomer!

People called me that; you’re an overcomer. Huh? I didn’t see myself that way until I looked back on the things I’ve been through and I’m still here to talk about it.

You can overcome even though it might not look like it right now or even if you don’t know how. There’s a way.

Having that belief and keeping the hope, the how will come later.

 

Kat:  That’s awesome, Lori!

 

Kat asked me to read an excerpt from my book. I chose the part that starts with, “This book has the potential to become the avenue to your miracle…”

That excerpt goes on to say… “I wrote this with love. Come with an open mind and heart. Let this message not merely inform you but transform you.”

Find the hope and help you need from me. What does that look like? Maybe some of you want to read my book. You can get a copy here: https://thelorifactor.com/

Do you need a speaker or a virtual assistant who specializes in writing? Do you need help creating or repurposing content that will expand your business and those you serve? Those are services I provide.

Text “VA” to my text only number:  1-844-394-4798

This blog also serves as an example of my skills such as transcribing videos (and audios), writing in a conversational tone, creating content for blogs, social media posts, and more.

I look forward to hearing from you so that we can create massive value and impact together.

Thanks for stopping by. May you be filled with hope, love, and joy.

Here’s to your happiness and success in all you do. I’m here to help you.

In Gratitude,

Lori

 

 

Filed Under: MY BLOG Tagged With: article, author, blog, book, coach, coffee, consultant, delegate, excerpt, faith, help, hope, inspiration, interview, koffeewithkat, life, lifecoach, lifestyle, motivation, outsource, podcast, proofread, read, speaker, story, suicide, thelorifactor, VA, video, virtualassistant, writer, writing

Can I Bring Anything?

November 9, 2021 by Lori Leave a Comment

Can I Bring Anything?

 

Do you ever have holiday or social gatherings where each person or family is assigned to bring something? How does that work out?

One advantage is that the work is shared among everyone. Each person makes a contribution, which is helpful. Therefore, the work and expense doesn’t fall just on the host.

[Keep reading to discover 5 juicy solutions.]

What can be some downfalls?  The people who are chronically late offer to bring the appetizers. That is not helpful, because the meal is ready by the time they get there. No appetizers were served since you were waiting for them to arrive ahead of time so that everyone could enjoy hor d’oeuvres and mingle before the meal.

I had a family member who offered to bring appetizers and was always late. The lesson I learned was tell her no thank you and that she didn’t need to bring anything. That was the solution to politely decline her offer to bring a dish. I could have assigned her dessert, but I enjoy making the desserts.

When my mom served a meal, it was always on time. She didn’t penalize the ones who got there on time instead of rewarding those who were late. She wasn’t going let her hard work result in a ruined and cold meal by waiting for the latecomers. She was a wise woman.

Respect the host and be a good host.

What standards are you setting personally and professionally? Let’s say you are holding a webinar. What are your expectations? Once you have invited people and promoted your webinar, you expect people to show up on time, right? The attendees are investing their time and also expect you to show up on time as well. Yes, sometimes there are technical issues, but that aside, everyone needs to show up on time, especially the host.

Start. No matter who is on or not on the webinar, start on time. Those who are already there deserve to have their time honored. Anyone who jumps on late can tune in from wherever you are in your presentation. Maybe they can catch the replay for the part they missed. There are legitimate reasons why people could not jump in on time. That’s not the point. The point is that they will join when they can. It’s their responsibility to catch up. It’s our responsibility to start our webinars on time. It’s frustrating for those who are already there when you say, “We will wait a few more minutes for more people to join us.” Tick, tick, tick. Just start and honor your word.

Replays. Not everyone can tune in live. Thankfully, many people record and offer the replay. Different schedules and time zones make it challenging for everyone to tune in live every time. Important note:  When you promise a replay, be sure to deliver it. Keep your promises no matter how you think the quality turned out, people need that content.

What can you bring to your present and potential clients? Value.

I mentioned in my previous blog about your plate being too full. When you are juggling everything in your life, some of those plates will fall and break. That can result in breakdowns. Breakdown in communication, breakdown in completing and keeping up with all you have taken on, which may lead to personal breakdown and burnout. You don’t want to end up there.

Here are 5 recommendations:

  1. Value yourself and value your clients. Don’t let your overbooked schedule affect your clients. Look at what to keep doing and what is too much. That’s when you need to get help, have a backup, or remove some things to lighten your load.
  2. Be prepared. Are you taking time to be prepared for your meetings and webinars? We often forget to factor that in. We rush around and start a meeting without reviewing and preparing first. Our clients and prospects can tell.
  3. How can you be better prepared? If you are on Zoom, make sure your lighting and surroundings are good. Make sure all your equipment is plugged in and charged. Have water near you to drink as needed. Have all your notes and slides on hand and ready to share. Read through, review, and practice first so that it is fresh at your fingertips and fresh on your mind. Don’t try to run around and do errands or fit in something at the last minute that will cause you to be late to your own meeting. Make sure you take a bathroom break ahead of your meeting start time. Allow for connection time. Be in the Zoom Room a few minutes early, especially if you have it set up where you need to let people in the room.
  4. Hire a Holiday Helper. There are virtual assistants who can help you on a short-term basis, especially during the holiday season. That solution can turn into long-term assistance if you discover you need the continued help, which frees you up. Think about what tasks you can outsource. For example, maybe you need social media graphics and posts created or blogs and articles written. Do you need videos or audios repurposed? Do you need thank you notes written and sent out? Those suggestions should whet your appetite. Message me if you need a holiday helper as I provide VA services and know others who do as well.
  5. Hire a Holiday Shopper. Some things are nonnegotiable in your business and must be done by you. That may not leave you time to do personal things. For example, you want to give special gifts to your staff and colleagues, but you don’t have time or know what to get. Keep in mind that is a service I offer, contact me if you want to know more.

Now that we have reviewed the menu, what would you like to bring to the table? Remember you can assign some dishes to others. If you rather cook it all up yourself, I hope these tips were helpful.

Wishing you the Best and much Success,

Lori

Author, Copywriter, VA

Filed Under: MY BLOG Tagged With: appetizer, appointments, article, assignments, assistance, blog, business, clients, colleagues, content, contentcreation, copywriter, delegate, deliver, dessert, dishtopass, entrepreneur, expectations, gifts, help, holidaygatherings, holidayhelp, holidayideas, holidayshopper, ideas, investment, menu, offers, pie, prepare, promise, promotion, recommendations, recording, replay, repurpose, schedule, shoppingservices, socialmedia, solutions, standards, table, time, tips, VA, value, VAservices, virtualassistant, webinar, work

Breakthrough Call with Alec Stern

July 4, 2020 by Lori 17 Comments

How many of you need a breakthrough? It’s coming. Believe it.

What can you do to get there? OQP is essential. What is OQP? Les Brown said, “Surround yourself with OQP (Only Quality People).”

I want to talk to you today about the quality people I have met. Manny Lopez from Network of Influence has been a key connection. He is a master of connecting people and providing huge value. He knows how to serve his way to success. My connection with Manny has resulted in hearing influential speakers such as Les Brown, Forbes Riley, and Alec Stern.

The legendary Les Brown is an international motivational speaker and author. His new book just came out called:  You’ve Got To Be Hungry:  The Greatness Within To Win. Les has made a huge impact on my life.

Forbes Riley, Award-Winning TV host, Author, Speaker, Entrepreneur. She is inspiring and helps people perfect their pitch.

I had the pleasure of speaking with Alec Stern recently. Alec has more than 25 years of experience as a founder, mentor, investor and hyper-growth agent for companies across various industries. He is an innovator with extensive expertise in growing and scaling companies, startup and operational growth, go-to-market strategy, strategic partnerships and more.

As a primary member of Constant Contact’s founding team Alec was one of the original 3 who started the company in an attic. Alec was with the company for 18 years from start-up, to IPO, to a $1.1 Billion-Dollar acquisition. Alec has also been a Co-Founder or founding team of several other successful startups including, VMark (IPO & acquisition), Reacher Grasper Cane, and MOST Cardio amongst others.

Performing hundreds of keynote addresses Worldwide, Alec has become known as America’s Startup Success Expert for his popular sessions at conferences like Secret Knock, CEO Space International, City Summit, Powerteam International, and Habitude Warrior. In 2019 Alec was the Keynote speaker at three out of the top five “Inc. Magazine Must Attend Conferences for Startups and Entrepreneurs in 2019.” While on tour, Alec has shared the stage with the likes of Tom Bilyeu, Jack Canfield, Les Brown, Kevin Harrington, and Mark Victor Hanson. Alec was selected to the Influence 100 Authority List by Influence Magazine which recognizes his contribution to helping and advancing startups and entrepreneurs worldwide. He has also recently been featured on the covers of several other magazines including “Small Business Trendsetters,” “Success Profiles” and “Business Innovators.”  Alec was honored with the “2020 City Gala Visionary Award” and the “Habitude Warrior Conference Global Awesome Visionary Award” for all his accomplishments as an entrepreneur as well as speaking before thousands of entrepreneurs and startups each year.

You can contact Alec here:  http://www.alecspeaks.com: 

This is a testimonial I wrote after the call with Alec:

Alec’s coaching and mentorship brings breakthrough and clarity by brainstorming ideas on how to position yourself, your message, and identifying action steps to success. I discovered that I am an Inspirational Thought Leader with a great message of hope and helping people find balance in an unbalanced world. Constant Contact with Alec Stern will launch you to new levels.

 – Lori Bruton, Author, Speaker, Coach & Freelance Writer

A big thank you to all these “Rock Stars” who have impacted my life. Who has influenced your life?

Let me impact your life. How? Grab a copy of my book. I am also available for writing services, speaking and workshops — text SPEAK to 844-394-4798 or message me.

Lori’s Stories are enriching lives and filling people with hope, love, and helping them find their purpose. Thank you for reading this blog. Leave a comment or message me on Facebook:  https://www.facebook.com/loribrutonbiz

 

 

Filed Under: MY BLOG, Uncategorized Tagged With: alecstern, article, author, balance, believe, blog, books, breakthrough, business, connection, constantcontact, contentwriting, discovery, entrepreneur, faith, forbesriley, freelance, fulfillment, growth, hope, influence, inspiration, keynote, leader, lesbrown, loribruton, love, magazine, mannylopez, media, mentor, message, motivation, network, networkofinfluence, oola, OQP, podcast, purpose, quality, read, serve, speak, stage, storytelling, success, thoughtleader, value, virtual assistant, virtual services, write, youvegottobehungry

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Hi, I'm Lori!

I'm a copywriter, blog writer, and ghostwriter, with a focus in the inspirational and travel niches. Need custom copy that motivates? Learn more about what I do!

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